We Offer a Cost-Effective Bags and Pouch Printing Service That’s Going to Keep Your Customers Satisfied
One of the most viable ways to package your products is to use bags and pouches. They are a win-win for both your company as well as your customers. For companies, this is an economical way to package their products. For customers, it’s a convenient way to access the products.
What Products Are Great with Pouches and Bags?
At KEX Consulting, we’ve completed many bag printing and pouch printing projects for our clients. The common products that work great with both these packaging solutions are food and supplement products. There are a few reasons for this.
First, it’s a great way to extend the life of the products. Many bags and pouches are resealable. As such, they keep the oxygen out and retain the freshness of the food or supplement.
Second, consumers like these forms of packaging because they’re simple and they work. It’s easy to seal and access the products. They do not need to open any kind of elaborate packaging or deal with a plastic bottle just to get access to the product.
Third, they save a lot of space. Normal packaging can take up a lot of space. This can be annoying to consumers if they have a small pantry or a limited amount of kitchen space. The tall and thin dimensions work great for storage purposes.
As a bonus, going with bag printing or pouch printing is more eco-friendly than using plastic materials. The bags and pouches can be recycled for future use.
Why You Should Use Custom Designed Pouches for Your Products
There are many advantages of going with bag label printing over other packaging materials. As mentioned earlier, a bag and pouch label printing run will cost less than other materials. The turnaround times are very quick and will allow you to get your printing run done in time for delivery.
And finally, pouch label printing produces great results. You can get a full-color print that looks vibrant. The material is durable and will last a long time. You won’t have to worry about the packaging ripping or wearing out.
What Printing Options Are Available for Bags and Pouches?
You have many choices when it comes to bags and pouches. You can get regular brown packaging that doesn’t have anything special other than the product label. This is the bare minimum packaging you should opt for if you’re working with a budget or don’t care about the design.
Then there are laminated pouches that make your product more appealing. They are more tear-resistant than paper pouches and help position your product as a premium choice. If needed, you can also get bags and pouches with a barrier to protect the product from heat and get extra protection against tearing.
With the bags and pouches, you can choose from either the resealable or foldable options. For food and supplement products, this is a must. You must offer your customer a way to protect the product from contamination as well as keeping the oxygen out to preserve the product for as long as possible.
The Different Types of Bags and Pouches That Are Available
You can also choose from different types of bags and pouches. For example, you may want to go with stand up pouches if you plan on having your product put in a retail environment. The bottom expands when filled, so the product will be displayed standing up rather than lying flat on the surface.
If you are simply selling online, you can save money by going with flat pouches. They will not hold up vertically but since you’re not selling them in retail, this isn’t a problem. You’re not trying to get your product noticed over the other products on the retail shelves.
Which one should you choose? It depends on several factors. If the packaging is meant for a small product such as single-use or trial products, the flat pouches are simple and affordable. If you’re trying to sell a premium product that’s competing on retail shelves, stand up pouches are perfect.
For bigger products such as protein powder that weighs three pounds or more, you’ll want to go with large bags. The bags will need to be reinforced, be made of thicker material, or have multiple layers. The extra weight will add a lot of stress to the bag and make it more vulnerable to tearing.
Why It Makes Sense to Invest in Design Before Your Print Run
You cannot overlook the importance of design when it comes to bag label printing. Even if you’re trying to go with the bare minimum to save money, you need a strong design if you want to increase the selling power of your product. Your design needs to stand out, help you position your product, highlight the selling points, and convey your brand values.
KEX Consulting can help with all of this and more. Contact us today to get a quote on our rates as well as more information on our printing services.